Cider Run adopts virtual format amid Coronavirus concerns
Haynes: ‘Anyone can participate, anywhere’
March 18, 2020 — In keeping with current recommendations from the Centers for Disease Control and Prevention (CDC), the 2020 Cider Run is moving from the Fly Creek Cider Mill to your favorite outdoor (or indoor) running spot!
The Susquehanna Society for the Prevention for Cruelty to Animals (SQSPCA) is changing the format of its popular annual road run on Saturday, April 25 to a virtual event this year only, to ensure social distancing while offering a welcome social diversion.
“Cider Run participants can run, walk, skip, or jog wherever they like,” said SQSPCA Executive Director Stacie Haynes. “Around the house, in the woods, through the neighborhood, on the treadmill — anything goes!”
Haynes made the official announcement Wednesday live on the Cider Run Facebook page, prompted by the uncertainty of how the Coronavirus might affect gatherings and sporting events moving forward.
“Registration for the virtual run will still take place on itsyourrace.com,” Haynes said. “The fee schedule remains the same, but since some of the perks are not practical given this year’s virtual format, we are offering 30 percent off for runners who enter the code “VirtualRunFun.”
Virtual run participants are invited to share videos and photos of their experience throughout the day on the Cider Run Facebook page, Haynes added. The Cider Run committee will be monitoring the activity and on Monday, April 27 winners in various categories will be announced.
“These categories are still being developed, based on the unique virtual aspects of this year’s events,” said Haynes. “In addition to who runs the farthest, there will be prizes for things like most scenic route, who runs or walks with the most dogs, best musical accompaniment during the race, etc. Fun, interactive things like that.”
Haynes also put out a call for serious competitors registering prior to the virtual run announcement to remain part of this year’s event.
“We hope the diehard runners will still participate with us,” Haynes said. “Our shelter needs your support now more than ever and we hope this event gives everyone — the serious athlete as well as the family of five — something to look forward to during this stressful and uncertain time.
“It can be as serious or as silly as you want it to be,” she said.
Those registering prior to Wednesday’s announcement will receive a special thank-you gift from the SQSPCA, where proceeds from the Virtual Cider Run will be put to good use.
In addition to helping care for the homeless dogs and cats housed at the shelter, profits from this year’s event will also go in part toward adoption sponsorships. For every 50 Virtual Cider Run participants the adoption fee will be waived for one dog or cat, helping to move the animals into their new home faster, Haynes said.
To register for the eighth annual Cider Run, visit https://theciderrun.itsyourrace.com/register/. The cost before applying the discount code is $25 for adults and $15 for children.
Haynes ended by giving thanks to the 2020 Virtual Cider Run sponsors: Staffworks; Ashley McGraw Architects, D.P.C.; Benson Agency Real Estate, LLC; Brandow’s Feed N Seed Inc.; Community Bank, NA; Crossroad Morgans/Ilene Goulette; Feil Collision Works LLC; Heritage Veterinary Clinic; Home Town Hauling & Recycling; Kelley M. Eckmair; Mostert, Manzanero & Scott, LLP; Noah’s World; Sportsfield Specialties, Inc.; Three Hour Farm; and Valley Veterinary Associates.
In operation since 1917, the Susquehanna SPCA is a 501c3 charitable organization committed to caring for homeless, surrendered, and seized companion animals and finding them loving, forever homes. For more information or to donate, visit www.sqspca.org